Author: Mangaliso Mabasa

In many industries, recognition from award-giving institutions is often seen as a prestigious validation of success and excellence. These awards are meant to highlight the best talent, ideas, and companies, creating new opportunities and driving further innovation. However, behind the glamorous ceremonies and congratulatory speeches, there exists an underbelly of gatekeeping that hinders real progress …

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Why Businesses Struggle to Connect with Their Audience: In today’s fast-paced world, businesses across industries—whether corporate, entertainment, lifestyle, built environment, or investment—share a common challenge: cutting through the noise to engage meaningfully with their audience. Despite investing in top-tier products, high-end services, and groundbreaking innovations, many companies still struggle to make a lasting impact. The …

Read more “The Number 1 Missing Link: Why Businesses Struggle to Connect with Their Audience”